From an everyday accident, to the ultimate solution for IQOS iluma!

It all started on a Christmas trip, when a broken Terea got stuck inside my device. Trying in vain to get it out with makeshift solutions—like straws and toothpicks—I realized a huge gap: there was no practical tool for this frequent and frustrating mishap.

Instead of accepting the problem, I decided to solve it. My goal was to create something small and smart, that fits anywhere and gets you out of a tough spot in an instant.

After a lot of research and testing, ihook! was born.

What makes ihook! stand out?

• Speed & Ease: It removes the broken cigarette in just 2 seconds with a smooth ejection motion.

• Absolute Protection: It applies no pressure to the inside of the IQOS Iluma, preventing the damage caused by "experiments."

• Certified Innovation: Its unique, practical design is officially Patented.

Today, through our e-shop, ihook! is readily available. With fast delivery and options like pickup from Box Now lockers, it reaches your hands quickly to ensure that no broken cigarette will ever ruin your mood again!